What's Rico doing wrong?

One of Rico's oft-read blogs, the Bayou Renaissance Man, turns out to be oft-read by a lot of people: "During the small hours of Saturday morning (local time) my 50,000th visitor arrived. That makes me very happy, given that this blog is less than 100 days old."

That's over 500 people a day. (And his 50,000th visitor was from Botswana. On a Mac, of course.)
Rico doesn't get that many a month.
Damn...