For out-of-range readers, there is a local chain of convenience stores (like 7-11) called Wawa. I've been told that the name comes from an Indian tribe (it's not a Native American nation once you've killed off all the Indians), but who knows.
They're using local idioms on billboards advertising the local delicacy, the cheesesteak. (They're also making them with chicken, ugh, in a vain attempt to have them appear healthier than the original beef.)
The line is: Jeet yet? (Translation: "Did you eat yet?")
What's next? The local answer? (That would be: No, Jew?)
18 September 2006
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