10 September 2013

Apple for the day

Michael Liedtke has an AP article about today's Apple party:
Apple is expected to unveil its latest take on the iPhone today during an annual ritual that will probably cast a spotlight on the gadget maker's drive to regain market share and its sluggish pace of innovation. In keeping with its tight-lipped ways, Apple Inc. hasn't disclosed what's on the agenda for the coming-out party, scheduled to begin at 1 pm in Philadelphia, at its Cupertino, California headquarters. But this is the time of year that Apple typically shows off the latest generation of its iPhone, a device that has reshaped the way people use computers since its debut in 2007. Apple took the wraps off the iPhone 5, the current model, last September. The company has never waited longer than a year to update the iPhone, which has generated $88 billion in revenue during the past year. Apple's timetable for rolling out products has vexed many investors, who have watched the company's growth slow and profit margins decrease. Meanwhile, a bevy of smartphone makers, most of which rely on Google Inc.'s free Android software, release wave after wave of devices that cost less than the iPhone.
Rico says you can pay less and get a POS, or you can step up and get a real phone...

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