07 September 2013

Apple for the day

Julie Bosman has an article in The New York Times about Apple and e-books:
As punishment for engaging in an e-book price-fixing conspiracy, Apple will be forced to abide by new restrictions on its agreements with publishers and be evaluated by an external “compliance officer” for two years, a federal judge has ruled. But the judge, Denise L. Cote of Federal District Court in Manhattan, rejected some of the measures sought by the Justice Department, including extensive government oversight over Apple’s App Store.
In a filing this week, Judge Cote issued her final ruling on the penalties to be imposed on Apple after the long-running lawsuit against the technology giant filed by the Justice Department in April of 2012.
The government accused Apple, along with five major book publishers, of illegally colluding to raise the price of e-books and of trying to curb Amazon’s influence in the publishing industry as Apple prepared to introduce its iPad in 2010.
All five publishers (Macmillan, HarperCollins, Simon & Schuster, Hachette Book Group, and Penguin Group USA) have since settled, while saying that they did nothing wrong. Random House, which was not named in the lawsuit, merged with Penguin earlier this year.
But Apple, confident of its innocence and with the financial resources to fight in court, went to trial this summer. It defended itself with testimony from a string of high-ranking Apple executives, including Eddy Cue, the company’s senior vice president for Internet software and services, who led the negotiations with publishers.
In July, Judge Cote ruled against Apple in a nonjury trial, saying there was compelling evidence it had violated antitrust laws by conspiring with the publishers. In her ruling this week, Judge Cote said that Apple may not enter into any agreement with the five settling publishers that “restricts, limits, or impedes Apple’s ability to set, alter, or reduce the retail price of any e-book”.
The ruling also said that Apple would be prohibited from discussing with any publisher its contractual negotiations with another publisher. In addition, Judge Cote ordered that Apple cooperate with an external monitor, who will evaluate and report on the company’s training reforms and antitrust compliance.
William J. Baer, the assistant attorney general, said in a statement that the Justice Department was pleased by the court’s ruling. “Consumers will continue to benefit from lower e-books prices as a result of the department’s enforcement action to restore competition in this important industry,” he said. “By appointing an external monitor to ensure future compliance with the antitrust laws, the court has helped protect consumers from further misconduct by Apple. The court’s ruling reinforces the victory the department has won for consumers.”
Apple has said that it will appeal Judge Cote’s July ruling. “Apple did not conspire to fix e-book pricing,” Tom Neumayr, an Apple spokesman, said in a recent e-mail. “The iBook-
store gave customers more choice and injected much-needed innovation and competition into the market.”
At a hearing in United States District Court in Manhattan last week, Judge Cote said that she wished to “intrude as little as possible” on Apple’s business.
Rico says imagine if she'd wanted to intrude a lot...

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