Za, found

Rico says that, as usual, he had to know but, as usual, the internet provided the data: Taro van Rooyen (see the post below) is, indeed, a real person. He's also from South Africa (thus the Afrikaans name and the 'za' country code), and, yes, he's flogging some supposedly 'free' on-line business guide. If you want it, you're on your own; no tags-back if you get burned...