02 February 2011

New times demand new journalism

Rico says that's true, even if Rupert Murdoch said it, as reported by Jeremy Peters and Brian Stelter in The New York Times:
Rupert Murdoch on Wednesday unveiled The Daily, a news app that he hoped would put his News Corporation front and center in the digital newsstand of the near future.
“New times demand new journalism,” Mr. Murdoch said on stage at the Guggenheim Museum in Manhattan before an audience of reporters, employees and advertising partners. The Daily, an all-purpose publication designed solely for iPads and other tablet computers, is an emblem of that new journalism, he said, telling stories in new ways with a new brand that is unencumbered by legacy printing presses.
The Daily is now available in the iPad app store. The publication will cost 99 cents per week, or $40 per year. (Or “14 cents a day,” as Mr. Murdoch put it.) The first two weeks of The Daily will be free through a sponsorship arrangement with Verizon.
Mr. Murdoch said he was targeting a generation of consumers who did not read national newspapers or watch television news, but did consume media. This generation, he said, expected “content tailored to their specific interests to be available anytime, anywhere.”
He added, “I’m convinced that in the tablet era, there’s room for a fresh and robust voice.”
The executives of The Daily had little to say about its political bent. Mr. Murdoch said it would be up to the editor, Jesse Angelo, who said that he thought people would be surprised by the daily editorials.
Mr. Murdoch said The Daily would be on “all the major tablets” eventually, but that he expected this year and next to be mostly about the iPad.
Pages of The Daily look much more like a magazine than a print newspaper. It is highly visual; in a demonstration of the first publicly available edition, Mr. Angelo emphasized the multimedia aspects, which included 360-degree photographs, video clips and interactive timelines.
The top story about the protests in Egypt appeared as a text article, but also as a video narrated by a news anchor.
Mr. Angelo called it “the first all-media product” because of the way it combined text, links, photos, videos, and audio clips.
Jon Miller of the News Corporation said The Daily would produce up to a hundred pages each day. Although it will primarily come out once a day, the editors can “break into the app at any time” to add breaking news stories.
The Daily has been the subject of much anticipation in the media world because it marks one of the first major experiments with tablets by a major media company.
“This is about as close as you’re going to get to the first big test of content on the iPad,” said Mike Vorhaus, the president of the media consulting firm Magid Advisors, who had been shown The Daily in advance and who compared it to a glossy magazine.
The Fox News Channel suspended coverage of the violence taking place in Cairo Wednesday to present the news conference introducing The Daily, a new business venture controlled by Fox’s corporate owner, the News Corporation.
Both of the channel’s news competitors, CNN and MSNBC, continued to telecast the growing tension in Cairo, which included clashes in the streets involving Molotov cocktails and fire hoses.
At the same time Anderson Cooper on CNN was reporting on fires breaking out in the streets from incendiary devices, Fox News had continuing coverage of the press event surrounding The Daily, including a speech by Mr. Murdoch and editors of the online paper, as well as demonstrations of what the paper would look like on iPads.
At one point in the Fox coverage, the business anchor Neil Cavuto appeared to respond to comments from viewers who were suggesting that Fox was only covering this because this was a business owned by their own boss.
“That might have something to do with it,” Mr. Cavuto said. He then offered arguments for why this news spoke to “cultural events beyond a given company,” suggesting that it was a “crucial stage” in the future of news because so many more people were getting their news and information online.

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