Gina Pace has an
article in the
New York Daily News about a welcome retrograde move:
Soon, hipsters who seek out Mexican Coke can add another beverage to their sodas-with-actual-sugar rotation. Pepsi will roll out a "real sugar" option this summer, where the soda is sweetened with sugar and not high-fructose corn syrup.
Beverage Digest, a trade publication that first broke the story, reports the company will offer three flavors: regular, vanilla, and cherry.
The move comes as the sales of carbonated soft drinks are on the decline. Both Diet Coke and Diet Pepsi saw sales volume fall by nearly seven percent last year, according to Beverage Digest. That was steeper than declines for their full-calorie counterparts.
The new drinks appear to be a replacement for the Throwback line of Pepsi and Mountain Dew, Bevnet.com reports. The drinks, which were sold from about 2009 to 2012 in cans with retro-style labeling, also contained real sugar.
Rico says that this is, as he'd predicted, a result of our recent hard winter. With corn now expensive, they're finally going back to sugar. Given that
Pepsi doing it, can
Coke be far behind? And, though, Rico would hesitate to call himself a 'hipster' (how quaint), he does appreciate the occasional Mexican
Coke from the
Giant across the street. (And
real hipsters do an entirely different form of Mexican coke...)
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