04 February 2013

From YouTube to Super Bowl ad


David Haglund has a Slate article about Super Bowl commercials:
The most striking Super Bowl ad in what has been, so far, a pretty disappointing year for Super Bowl ads, is a commercial for Dodge that aired late in the game. Over a series of still photos of farms, farmers, and farm equipment, the commercial played a talk by the conservative radio broadcaster Paul Harvey, who died in 2009. Harvey delivered the speech, called So God Made a Farmer, at the Future Farmers of America convention in 1978.
And, in 2011, Farms.com made a YouTube video that you can see above. It reached one million views, and the only difference between it and the Dodge ad is lower production values and no pitch for Dodge at the end.
Another reason the Super Bowl ads aren't that interesting anymore: better stuff gets uploaded to YouTube every day.
Rico says that he didn't, as ever, watch the Stupid Bowl, but this is funny...

No comments:

Post a Comment

No more Anonymous comments, sorry.