Oh, like it's not a conspiracy

Rico says he's mentioned this 11.11 problem he has, and the real problem is how much of life reinforces it. The latest? The ladyfriend's in the shower and says "That shampoo you like so much?" The 'juicy green apple' stuff that Rico's been using for years; nothing special, comes from the grocery store, but he likes it and how it smells. "Yeah?" "Well, did you ever notice the product number?" "No." "Guess what the first four digits are..."
Rico was right: 1111 4186.